Advisory Boards for the Mission-Driven: How to set them up and use them effectively
Have you ever thought you’d love some people to bounce your strategic ideas off? For startups, it can be overwhelming to juggle all the day-to-day nitty gritty details along with the high level thinking you need to do.
Advisory Boards can be a tremendous resource, if you find the right people and engage them effectively.
Advisory Boards—A Great Resource for your Small, Green Business
Scott Cooney
Scott Cooney (twitter: scottcooney) is an adjunct professor of Sustainability in the MBA program at the University of Hawai'i, green business startup coach, author of Build a Green Small Business: Profitable Ways to Become an Ecopreneur (McGraw-Hill), and developer of the sustainability board game GBO Hawai'i. Scott has started, grown and sold two mission-driven businesses, failed miserably at a third, and is currently in his fourth. Scott's current company has three divisions: a sustainability blog network that includes the world's biggest clean energy website and reached over 5 million readers in December 2013 alone; Pono Home, a turnkey and franchiseable green home consulting service that won entrance into the clean tech incubator known as Energy Excelerator; and Cost of Solar, a solar lead generation service to connect interested homeowners and solar contractors. In his spare time, Scott surfs, plays ultimate frisbee and enjoys a good, long bike ride. Find Scott on Google Plus
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