Posts by: Scott Cooney

Raising Funds for your Green Business – Considerations for Personal Loans

By On March 2, 2012 · 1 Comment · In Start a Green Business, Sustainable Business Strategy

Though banks and other traditional lenders are unlikely to lend to startups, there are many potential sources of funding for a business in its startup or infancy period. Perhaps the most frequent is borrowing from friends and family. It’s a delicate subject. Here, we offer some accumulated wisdom from professionals in the fundraising industry about […]

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Finding Your Green Business’s IDEAL Clients

By On March 2, 2012 · Leave a Comment · In Marketing Green

As a marketing tool, networking is a great outlet for making ‘ideal’ connections for small businesses. What’s an ideal connection? Perhaps an analogy will help elucidate the term. You’ve probably heard the following saying:

Give a man a fish and you’ve fed him for a day.
Teach a man how to fish […]

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Green Modular Homes–Inexpensive and Efficient

By On March 2, 2012 · 2 Comments · In Sustainability Information

For years the term “modular home” was a thinly disguised marketing
euphemism for a double-wide trailer with the wheels pried off.

The modular home has both grown
up and cleaned up.

The whole reason and attraction behind the regular trailer home was
always that it was a significantly more economical way […]

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Bay Area’s Social Entrepreneur Mastermind Session Yields Insights on What’s Working in the Green Economy

By On March 2, 2012 · Leave a Comment · In Sustainability Information

As is the case on the second Tuesday of every month from 6pm-8pm, the Bay Area Green Business Meetup last month included a compelling and relevant speaker and an informal Mastermind session to support the success of every social entrepreneur participating.  We were fortunate to have Jeff Marcous speak.  Jeff is the Co-founder (along with […]

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The Blue Man Group Says It Best–The Time for Sustainability is NOW!

By On March 1, 2012 · Leave a Comment · In Sustainability Information

The time for real environmental changes in upon us. The time for token changes designed to look good in a press release is over. The time for partisan bickering and right-wing vs. left-wing jab throwing is past. The coffin of doubt about the scientific validity of global warming is so full of nails that there […]

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Employee Engagement

By On February 29, 2012 · Leave a Comment · In Publications

How and why.

Gallup recently estimated that $300B in revenues was squandered annually by companies with disengaged workforces. Employee engagement affects everything from productivity to recruitment and retention of the best. This white paper by Sust-aina Consulting will give you a clear strategy to develop a company-wide employee engagement program around sustainability initiatives.

Read or […]

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Break Room Flyer

By On February 29, 2012 · Leave a Comment · In Publications

Use this flyer to show you care about the planet…and save yourself some money on energy use and waste! Post anywhere where employees and colleagues hang out and might be likely to read it, and watch the savings add up.

Our Green Business Flyer […]

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“Start a Green Business” Series: Farmer’s Market

By On February 22, 2012 · Leave a Comment · In Start a Green Business

1. What is a farmer’s market?

Farmer’s markets are usually open-air, outdoor gatherings where growers and producers can sell their crops directly to consumers, as opposed to selling them to a grocery store.  Accoding to the U.S. Department of Agriculture (USDA), the explosion in the number of farmer’s markets continues despite the […]

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